Why Gift Cards Are The PERFECT Gift For Any Occasion


When 75% of Americans dislike the gifts we pick out for them, that’s a clue that we’re doing something wrong. REALLY wrong. Think about last Christmas and the gifts you received. How much of that was junk that people got just to fill a stocking? Ever get a shirt or sweater that is the exact style of the person that purchased the gift – but it’s nothing you’d actually wear? Yeah, us either.

The truth is that people, for the most part, are awful at picking out gifts unless it’s something of a sentimental nature – and even still sometimes then they fall short. So, then, what’s the answer?

Growing up, I heard (and still hear) my mother’s voice saying, “Don’t get a gift certificate. It’s so impersonal.” Sooo – then do I opt for the automatic change counter? The ever so personal coffee liquor set complete with matching shot glasses? Perhaps the matching hat and glove set. Yes! That has personal written all over it.

If you’ve followed Craft-E-Family for any amount of time now, you know that we have a plethora of personalized gift options perfect for many different milestones in our lives, but that’s not what this is about. This is about gift cards and gift certificates.


My mother’s statement, as previously mentioned, could be true – if you truly give it no thought. On the other hand, let’s play out a couple of scenarios. Your sister who is getting married next year is pretty well set financially, so she could buy herself whatever she wanted. You know her style well and you saw our countdown blocks online that would be perfect for her wedding, her bridal shower, eventually – maybe her baby shower and it fits her style perfectly. Oh, wait – the Contemporary Perpetual Calendar fits her style too! Plus it will allow her to make notes of all of the things she still has to do to prepare for each of the events. Which do you get her? Our gift certificates are personalized and we can make them for any amount you would like. Now your sister can buy one or the other – or maybe even both!


On to your brother. Maybe your brother is an avid camper, but you don’t know the first thing about camping, nor do you have the inclination to learn. You don’t know what he has or what he doesn’t have, but he’s always bragging about the newest, latest, greatest camping gadget he bought. Why not step into a sporting goods store and purchase a gift certificate for him there? Maybe he’s saving for a kayak and your gift card contribution just put him over the top of what he needed to purchase it. Talk about making someone’s Christmas!

When it comes down to it, give that voice in the back of your head a big shoosh. Gift certificates can absolutely be as personal as a gift you hand select. In some cases – far better.

Until next time, Keep It Craft E!

Now You Know! Order “Off The Menu” Items With Craft-E-Family

If you’ve been around Craft-E-Family long, you know that we try to stay current. We try to stay with the times when it comes to product development. We aim to out-do ourselves in terms of customer service with every order we receive.

One of the ways we are able to achieve such high scores on customer service is by going out of our way to offer customizable or personalized options that other companies do not. We know that our customers have creative vision and we want that vision to be a part of the products you order or gift to others. These products and/or gifts are an extension of you and they reflect it!


Many people are unaware that we have a large audience and customer base outside of the United States. If you would like translation services for you or for a gift you’re ordering for someone else, we’re happy to accommodate that request. We may run words or phrases by you to ensure we’ve done the translation appropriately – but that’s only because we want you and your family and friends to only have the best when it comes to our products. We’re also able to add special characters such as accents or umlauts at no additional charge. We also add a special touch for our military families. If you request and provide us with the artwork we can replace one side of the block with your squadron patch.


When orders come in, we proofread all orders instead of simply completing the order as it was submitted. We know that we’re human and we’ve ordered (and received) some pretty ridiculous gifts. It was our fault – we spelled things wrong when we ordered it, but the company we ordered it from didn’t proof anything. That’s the downside to ordering from big businesses sometimes. They don’t have the time – or they just lack the small personal touches – that small, family run businesses take the time to do. After we receive an order, if we have any questions about the order before we make it, we will reach out to you first to ensure there were no mistakes made when submitting your order.


Have a special occasion coming up and want a personalized gift, but don’t see exactly what you’re looking for on our website? We can do custom orders any time! We often do custom personalized blocks for special occasions and/or situations, which cost $35. If you ever have a question as to what products we can customize or even create a product just for you – simply email us and we’ll respond in a timely manner so we can start creating your item.




One of the services that we offer that works very well for businesses is the ability to add your company’s logo to any item at no additional charge. Realtors use this when ordering our Personalized Family Coasters for new homeowners. Other businesses that use this offer are photographers – be it wedding photographers or baby photographers. Many such businesses purchase Personalized Baby Block Picture Frames or Personalized Bubble Name Picture Frame from us as a gift to the new couple or new parents. They personalize it for their clients, but leave a lasting impression by putting their logo on the back so they’ll always remember whom they used. Doulas also use this service when they gift new moms and dads with our Personalized Baby Block.

When we say we take on some really unique projects, we aren’t kidding. To give you an idea of some work we’ve done:

  • We were asked to do custom work for FedEx. We did a custom project for them that they used for a company wide training seminar.
  • Eli Lilly & Co. asked us to make custom blocks to give away as training awards.
  • IMS Radio asked us to make custom blocks for the sales team to hand out to clients.
  • United Advisors had us make custom blocks for new clients.
  • Black Sheep Gifts have asked us to make multiple items from Irvington related coasters to Christmas Ornaments & earrings.
  • DTE Energy asked us for custom blocks.
  • Parker’s Place Foundation had us make custom color blocks for their launch party.


We love seeing new orders from clients. We love it even more when it’s a custom project because it presents us with a challenge and gives us just one more opportunity to exceed the expectations of our customers. The next time you have a special occasion or have a random crafty idea, let us bring it to life for you.


We look forward to seeing how we can wow you with those projects so send them our way! Until next time – Keep It Craft E!